In the World of Online Marketing the Article Machine is King



Alright, so the title is a rip-off of one of the most famous quotes about strategy ever uttered in human civilization.  The actual quote is that “in the land of the blind, the one-eyed man is king”, but considering the metaphorical nature of that quote, it is quite possible that if the person uttering it had been an internet marketer he would have come up with the title of this article.

The main point to take from the quote is that if you have an overwhelming advantage when compared to the field, you will definitely rise to the top.  Well, in a world where the beginners are trying to succeed by spending all of their money on pay-per-click advertising and going broke, you can advance to the intermediate level in a single day and not spend a dime doing it by adopting article marketing as your main marketing method.

Article Marketing for the Internet Marketer

Article marketing is simple and effective.  You take a subject that you would like to delve into for the purposes of selling products and making money.  Then, once you have your subject, you write an article about that subject and submit it to an article directory.  The article directory will allow you to write a bit about yourself and link to a website in exchange for sending them the article, so take the opportunity to link back to your website.  Then, whenever a user comes along to read your article, they might end up clicking through to your website and doing whatever action on your website makes you money.

It sounds deceptively simple, but it actually is that easy.  When you submit your article to an article directory, what you are actually doing is placing text that you have written on a gigantic internet hub that is picked up by search engines and internet marketers all the time.  Once you have done that, there are so many different ways that the article can then get viewers back to your website.

In addition to the direct click through, it is possible that your article could get picked up by an online magazine.  If it does, the magazine owner will be compelled to publish your bio box and link as well along with the article, giving even more people a chance to click through to your website.

Finally, every link that you get pointing back to your website enhances your search engine prestige and knocks the search engine ranking of your website a little bit higher.  This means that even if you don’t get a single person clicking through to your website from your article, it will still indirectly help your website by placing it higher in the rankings.

Final Thoughts

There are very few free online marketing methods that seriously work, but article marketing through the use of article directories is one of them.  Furthermore, it works in multiple ways, giving you more than a single return on your investment.  In the end, that takes a good marketing method and makes it great.

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Comments (1) Posted in: Make Money Online — Craig Dawber @ 5:23 pm

One Response to “In the World of Online Marketing the Article Machine is King”

  1. Thewriter says:

    Well I couldn’t agree more with what you just have mentioned

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